Ad algorithms optimize for the cheapest conversions — not the best ones. Octane determines every customer's real value and feeds it back to your ad platforms, so your ad-spend finds more of your best customers.
The Problem
They can't tell a one-time buyer from a repeat customer, or an existing customer from a new one. So they burn your budget acquiring low-value shoppers and waste impressions on people who have already bought from you.
The Problem
They don't know which leads will become paying clients and which go nowhere, so they bring you more and more junk leads. CPL looks fine, but cost per qualified lead or closed deal is far to high.
The Problem
They don't understand which conversions will become qualified opportunities, so they optimize as if every conversion is equally valuable. Lead volume and CPL might look good enough, but pipeline stays flat.
Features
Reduce nCAC by up to 50%
Up to half of your ad-spend goes toward people who have already purchased from you. Meta can't tell them apart from new prospects because customer exclustions simply don't work as intended.
Octane uses our proprietary identity graph to increase match rates and automatically exclude existing customers from your prospecting campaigns in real time, so every dollar goes toward acquiring someone new.
Increase New Customer LTV by 35%+
Best in class brands recognize that a strong LTV:CAC is the the key to big time growth.
Some people buy once with a discount code, while others order from you over and over again for years to come.
Octane teaches Meta which customers are worth the most to you, so the algorithm learns to
find more of your most valuable customers.
Increase Long Term ROAS by 50%
Every dollar you stop wasting on existing customers goes toward finding new ones. And those new customers have significantly higher LTV,
They spend more, repurchase more often, and stick around longer. The revenue they generate keeps growing long after you acquire them.
Your ROAS doesn't just improve, it compounds.
Improve Lead Quality
Ad platforms optimize for form fills, not revenue. So they keep sending you more of whoever fills out a
form, whether they're worth anything or not.
Octane scores every lead at the point of conversion and sends that data back to your ad platforms in real time. They learn which leads actually close and find you more of them.
Increase Revenue Per Lead
Not all leads are equal. Some leads convert into small deals, others into high value deals. Your ad platforms have no idea which is which.
Octane sends deal value signals back to your ad platforms so they don't just optimize for any conversion, they optimize for the ones worth the most.
Cut Wasted Spend
A big chunk of your ad-spend goes toward people who have already converted. Meta can't tell them apart from new leads because audience exclustions simply don't work as intended.
Octane uses our proprietary identity graph to increase match rates and automatically exclude existing leads from your campaigns in real time, so every dollar goes toward acquiring someone new.
Self Learning Campaigns
Most ad platforms never learn what happened after the form fill.
Octane continuously feeds pipeline data from your CRM back to your ad platforms.
Every deal makes your targeting sharper, your spend more efficient, and grows your qualified pipeline over time.
Improve Lead Quality
Right now your ad platforms send you a mix of qualified and unqualified leads and hope for the best. They can't tell the difference.
Octane feeds qualification signals back to your ad platforms so they learn which prospects are worth targeting, and stop wasting budget on leads that were never going to make it past the first call.
Increase Lead Value
Not every opportunity is equal. Some become small contracts, others become your best accounts. Your
ad platforms have no idea which is which.
Octane teaches your ad platforms which conversions are likely to become high-value accounts, so they start finding more of your best deals, not just more form fills.
Pricing
Octane works in the background with your existing campaigns and strategy. See better results in just two weeks from your current setup.
For brands spending up to $25k/mo
$1,500 /month
Done-for-you setup
Meta integration
Google integration
ROI Guaranteed
For brands spending more than $25k/mo
Custom
Done-for-you setup
Meta integration
Google integration
ROI Guaranteed
For teams spending up to $15k/mo
$1,500 /month
Done-for-you setup
Meta integration
Google integration
ROI Guaranteed
For teams spending more than $15k/mo
Custom
Done-for-you setup
Meta integration
Google integration
ROI Guaranteed
For teams starting to grow with ads
$3,000 /month
Google ads optimization
LinkedIn ads optimization
Meta ads optimization
For teams scaling quickly
Custom
Google ads optimization
LinkedIn ads optimization
Meta ads optimization
Priority Support